Developing a Marketing Plan for Your Business 148

In small businesses, marketing plan development can make or break you. It is important...

How To Develop An Effective Integrated Marketing Campaign 140

In today’s marketing world, businesses are faced with several ways of...

The History of Integrated Marketing 194

Integrated marketing communication is a strategic marketing effort that has rapidly...

Integrated Marketing: Three Tips to Get You Started 151

There is no shortage of marketing channels, online or off. But...

3 Reasons a Blog is Critical to Your Overall Marketing Strategy 142

Perhaps one of the most time-intensive components of an integrated business...

Story Pitching: the Beginning of Promotion 140

No doubt, from the biggest business ventures to the smallest news...

Why you need a professionally written and placed news release 150

As a small business, your success hinges on getting the word...

Are you ready to spread the news? 151

One of the most important strategies to integrate into your communications...

More on how to prepare for an interview 145

Public Relations, specifically media relations – that sought after, extremely important...

Sales Pitch: Get Ready to LAUNCH! 151

If you’re a start-up, your entrepreneurial plate is full. It’s fun,...