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10 Tips for Optimizing Your Online Conversions
Sometimes you are so close to your own marketing that you can’t see the forest from the trees (that may be the first time I’ve
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Sometimes you are so close to your own marketing that you can’t see the forest from the trees (that may be the first time I’ve
I had finally made my way home after attending the BOLO 2014 conference in Phoenix. One of the keynote speakers spoke about the emergence of Big
Retargeting; I’m sure you have heard the term by now. But what is it exactly and how does it work? Whether you realize it or
Most businesses have not yet realized the power of video as a sales tool. At Avocet, we have leveraged video as a follow-up tool for
Ironically, this blog is about blogging. Many of you may be skeptical about the point of blogging for your business. But the reality is creating
Most of us have heard the phrase “content is king”, but who is queen? Content itself simply is not enough anymore, we have to be
Here are some highlights I wanted to share from the SMMW14 conference that I was able to attend last week. The items below in particularly stood
Within the last couple years Facebook ads have taken off. As a marketer you need to be advertising where your audience is – right? Continued
In a role where I am consistently in need creativity, I can often find my creative juices depleted. I attended a training once that emphasized
Traditional or online, the most successful marketing entails every aspect of your business no matter what category you’re in, and the difference is in what
When you think of social media what comes to mind? Photos, quotes, networking, and what have you. What about video though? With the latest trending
1. Focus On Profit Margins Are you focused on selling products that return a high profit in dollars as opposed to profit percentages? There’s a
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